Privacy Policy — How 3k77 Protects Your Personal Data
At 3k77, we take your privacy seriously. This Privacy Policy explains exactly what personal information we collect from players in Bangladesh, how we use and protect that data, who we may share it with, and what rights you hold over your own information at every stage of your relationship with us.
Privacy at a Glance
Six Core Privacy Commitments at 3k77
These six principles summarise how 3k77 approaches data protection for every registered player. The full legal text of our Privacy Policy follows in the document section below.
3k 77 collects personal data only to the extent required to operate your account, process payments, verify your identity, and deliver a safe gaming experience. We do not gather data speculatively or beyond what is necessary for these defined purposes.
All personal data held by 3k77 is protected using SSL encryption in transit and AES-256 encryption at rest. Access to player data is restricted to authorised personnel only, and our systems undergo regular security reviews to guard against unauthorised access or breach.
3k77 does not sell, rent, or trade your personal information to third-party marketers under any circumstances. Data shared with third parties is limited strictly to service providers who support our platform operations and are contractually bound to protect your information.
Registered 3k77 players have the right to access, correct, and request deletion of their personal data at any time. You may also withdraw consent for marketing communications with a single opt-out request sent to our support team at [email protected].
3k77 uses cookies and similar tracking technologies strictly to keep your session active, remember your preferences, and analyse aggregate site usage to improve the platform. We do not deploy third-party advertising trackers or cross-site behavioural profiling cookies.
Personal data is retained only for as long as your account is active or as required to meet legal and compliance obligations. Once the retention period expires, data is securely deleted or anonymised. You can request early deletion by contacting our support team directly.
Table of Contents
- 1. Data Controller Information
- 2. Information We Collect
- 3. How We Use Your Information
- 4. Legal Basis for Processing
- 5. Sharing Your Information
- 6. Cookies & Tracking Technologies
- 7. Data Security
- 8. Data Retention
- 9. Your Rights
- 10. Marketing Communications
- 11. Third-Party Links & Services
- 12. Policy Updates & Contact
1 Data Controller Information
3k77 operates as the data controller responsible for personal data collected through the 3k77 platform. For the purposes of this Policy, 3k77 is the entity that determines the purposes for which, and the means by which, your personal data is processed. All enquiries, data access requests, and privacy-related concerns should be directed to our dedicated support team:
- Platform: 3k77 — https://3k77.io
- Support Email: [email protected] (plain text only — not a clickable link)
- Support Hours: 24 hours a day, 7 days a week
- Language of Communication: English
3k77 is committed to fair, transparent, and lawful processing of all personal data entrusted to us by players in Bangladesh and wherever else the platform is legally accessible.
2 Information We Collect
2.1 Information You Provide Directly
When you register a 3k77 account, make a deposit, request a withdrawal, contact support, or participate in a promotional offer, you may provide us with the following categories of personal data:
| Category | Examples | When Collected |
|---|---|---|
| Identity Data | Full legal name, date of birth, national ID number, passport number | Registration, KYC verification |
| Contact Data | Mobile number, email address, residential address (Dhaka, Chittagong, Sylhet, etc.) | Registration, account updates |
| Financial Data | bKash/Nagad/Rocket wallet number, bank account details, transaction history | Deposit, withdrawal, KYC |
| Verification Documents | Scanned NID, passport photo page, utility bill, selfie for liveness check | KYC identity verification |
| Support Communications | Live chat transcripts, email correspondence, complaint records | Customer support interactions |
2.2 Information Collected Automatically
When you access or use the 3k77 platform, certain technical data is collected automatically by our systems. This includes:
- Device & Technical Data: IP address, device type, operating system, browser type and version, screen resolution, and device identifiers.
- Usage Data: Pages visited, games played, bet amounts and outcomes, session duration, click-through patterns, and features used.
- Location Data: Approximate geographic location derived from IP address for compliance and fraud prevention purposes. We do not access GPS or precise device location.
- Cookie Data: Session identifiers, preference settings, and anonymised analytics identifiers stored via cookies and similar technologies. See Section 6 for full cookie details.
2.3 Information from Third Parties
In certain circumstances, 3k77 may receive information about you from third-party sources, including identity verification service providers used for KYC purposes, fraud prevention databases, payment processors such as bKash, Nagad, Rocket, and Upay, and analytics platforms. Any such third-party data is handled in accordance with this Policy and used only for the purposes described herein.
3 How We Use Your Information
3k77 uses the personal data we collect for the following defined purposes:
- Account Creation & Management: To register your account, verify your identity, maintain accurate records, and enable you to log in and use the platform.
- Payment Processing: To process deposits and withdrawals via bKash, Nagad, Rocket, Upay, and partner banks; to detect and prevent payment fraud; and to comply with anti-money laundering (AML) obligations.
- KYC Compliance: To verify that you meet the minimum age requirement of 21 years and to confirm your identity in accordance with applicable standards.
- Platform Delivery: To provide access to casino games, cricket betting markets, live dealer tables, and all other 3k77 platform features.
- Customer Support: To respond to your enquiries, resolve disputes, and provide assistance via live chat and email.
- Fraud & Security: To detect, investigate, and prevent fraudulent transactions, multi-accounting, bonus abuse, and other prohibited conduct as defined in our Terms & Conditions.
- Responsible Gaming: To monitor gambling patterns and, where necessary, apply protective tools such as deposit limits or account restrictions to support player wellbeing.
- Platform Improvement: To analyse aggregated and anonymised usage data in order to improve game offerings, user interface design, and overall platform performance.
- Marketing (with consent): To send promotional offers, bonus notifications, and event announcements — such as BPL cricket promotions, Eid bonus campaigns, or Pohela Boishakh special offers — to players who have opted in to receive such communications.
- Legal Compliance: To fulfil our obligations under applicable laws, including responding to lawful requests from regulatory or law enforcement authorities.
4 Legal Basis for Processing
3k77 processes your personal data on one or more of the following legal grounds, depending on the specific processing activity:
- Contract Performance: Processing necessary to fulfil our obligations under the account agreement you enter into with 3k77 at registration — including account management, payments, and platform access.
- Legal Obligation: Processing required to comply with applicable law, including KYC identity verification, AML obligations, and responses to lawful regulatory requests.
- Legitimate Interests: Processing conducted for purposes of fraud prevention, platform security, and platform improvement, where those interests are not overridden by your fundamental rights and freedoms.
- Consent: Processing for marketing communications, where you have explicitly opted in to receive such communications. Consent may be withdrawn at any time by contacting [email protected].
5 Sharing Your Information
5.1 Service Providers
3k77 shares your personal data with carefully selected third-party service providers who assist in delivering the platform. These include identity verification and KYC providers, payment processing partners (bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, BRAC Bank), game software providers (Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, Ezugi, Habanero), hosting and cloud infrastructure providers, and customer support technology providers. All service providers are contractually obligated to process your data only for the purposes specified by 3k77 and to maintain appropriate data security standards.
5.2 Legal & Regulatory Disclosure
3k77 may be required to disclose your personal data to competent authorities, courts, or regulatory bodies where such disclosure is required by applicable law or a valid legal order. We will, where lawfully permitted, attempt to notify you of any such disclosure request before complying.
5.3 Business Transfers
In the event of a merger, acquisition, restructuring, or sale of assets involving 3k77, player data may be transferred to a successor entity as part of that transaction. You will be notified of any such transfer and any changes to data processing arrangements that may result from it.
5.4 What We Will Never Do
3k77 will never sell, rent, lease, or exchange your personal data with third-party advertisers, data brokers, or any other commercial party for their own marketing or profiling purposes. Your data is not a commercial commodity at 3k77.
6 Cookies & Tracking Technologies
6.1 Types of Cookies We Use
The 3k77 platform uses the following categories of cookies and similar client-side storage technologies:
| Cookie Type | Purpose | Duration |
|---|---|---|
| Strictly Necessary | Maintain your authenticated session, remember login state, and enable core platform functionality | Session / up to 24 hours |
| Preference | Store your language preference, display settings, and game lobby filters | Up to 12 months |
| Analytics | Collect anonymised data on page visits, game usage patterns, and platform performance to guide improvements | Up to 13 months |
6.2 Managing Cookies
You may control cookie behaviour through your browser settings. Disabling strictly necessary cookies will impair your ability to log in and use the platform. Disabling preference or analytics cookies will not affect core functionality. Note that clearing browser cookies will log you out of your 3k77 session and may reset your stored preferences.
7 Data Security
3k77 implements a layered security architecture to protect your personal data from unauthorised access, disclosure, alteration, and destruction. Key security measures include:
- TLS/SSL Encryption: All data transmitted between your browser and the 3k77 platform is encrypted using TLS 1.2 or higher. The padlock icon in your browser confirms this protection is active.
- AES-256 Encryption at Rest: Sensitive personal data and financial records stored on our servers are encrypted using AES-256 industry-standard encryption.
- Access Controls: Access to player data is restricted on a strict need-to-know basis. Staff with access to sensitive data undergo background checks and regular data-handling training.
- Intrusion Detection: Our infrastructure is monitored continuously for anomalous activity, attempted breaches, and denial-of-service events.
- Incident Response: In the unlikely event of a data security incident that poses a risk to your rights, 3k77 will notify affected players without undue delay and will take immediate steps to contain and remediate the breach.
While 3k77 takes all reasonable technical and organisational measures to protect your data, no digital transmission or storage system is completely immune to risk. Players are encouraged to use a strong, unique password for their 3k77 account and to never share login credentials with others.
8 Data Retention
3k77 retains your personal data for no longer than is necessary to fulfil the purposes for which it was collected, or as required by applicable law. The following general retention periods apply:
- Account & Identity Data: Retained for the duration of your active account relationship with 3k77, plus a minimum of 5 years following account closure to satisfy compliance and legal record-keeping obligations.
- Financial Transaction Records: Retained for a minimum of 5 years from the date of the transaction, in compliance with applicable financial record-keeping standards.
- KYC Documents: Retained for the duration of the account relationship and for a minimum of 5 years post-closure.
- Support Communications: Retained for up to 2 years from the date of the last interaction, unless a longer period is required for a dispute or legal matter.
- Analytics Data: Anonymised or aggregated analytics data may be retained indefinitely as it does not constitute personal data.
Upon expiry of the applicable retention period, personal data is either securely deleted from 3k77 systems or irreversibly anonymised so that it can no longer be linked to any individual.
9 Your Rights
As a player whose personal data is processed by 3k77, you hold the following rights in respect of your information. To exercise any of these rights, please contact [email protected] with your account username and the specific right you wish to invoke. We will respond to all valid requests within 30 days.
Request a copy of the personal data 3k77 holds about you, along with information on how it is used and stored.
Request correction of any inaccurate or incomplete personal data we hold about you.
Request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to legal retention obligations.
Request that we limit the processing of your personal data in certain circumstances, such as while a dispute is being resolved.
Request a structured, machine-readable copy of the personal data you have provided to 3k77 for transfer to another service provider.
Object to the processing of your personal data for direct marketing purposes or where processing is based on legitimate interests.
10 Marketing Communications
3k77 may send you promotional emails, SMS messages, or in-platform notifications about bonuses, game launches, seasonal campaigns (such as BPL cricket promotions, Eid offers, or Pohela Boishakh specials), and other platform updates — but only where you have explicitly opted in to receive such communications at registration or through your account settings.
You may withdraw your consent to receive marketing communications at any time by:
- Clicking the "unsubscribe" link at the bottom of any 3k77 marketing email; or
- Sending an opt-out request by email to [email protected] with the subject line "Marketing Opt-Out" and your account username.
Please allow up to 5 business days for your opt-out request to take effect across all communication channels. Withdrawing marketing consent does not affect the lawfulness of processing carried out before the withdrawal, and does not affect transactional communications (such as deposit confirmations, withdrawal notifications, and account security alerts) which are sent regardless of marketing preference.
11 Third-Party Links & Services
The 3k77 platform may contain references to or integrations with third-party game providers such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, and Spribe. While 3k77 selects its partners carefully and requires them to maintain data protection standards consistent with this Policy, 3k77 is not responsible for the privacy practices or content of third-party systems that operate independently of our platform infrastructure. Players are encouraged to review the privacy policies of any third-party service they interact with.
The 3k77 website does not contain links to external third-party websites beyond those embedded within game interfaces provided by licensed software partners. 3k77 is not liable for any data processing carried out by independent third-party operators.
12 Policy Updates & Contact
12.1 Updates to This Policy
3k77 reserves the right to update, revise, or replace this Privacy Policy at any time to reflect changes in our data practices, applicable law, or platform features. Where changes are material, we will provide notice via the platform or by email to your registered address at least 7 days before the updated Policy takes effect. The current version of this Policy is always accessible at https://3k77.io/privacy-policy. Your continued use of the 3k77 platform after the effective date of any revision constitutes your acceptance of the updated Policy.
12.2 Contacting Us About Privacy
If you have any questions, concerns, or requests relating to this Privacy Policy or the processing of your personal data, please contact us at:
- Email: [email protected]
- Support Hours: 24/7, responses within 4 hours by email and under 2 minutes via live chat
- Language: English
All privacy-related correspondence should clearly state your account username and the specific data matter you are raising. 3k77 is committed to resolving all privacy enquiries promptly, fairly, and in accordance with this Policy and applicable standards.
Have Questions About Your Data?
Our English-speaking support team is available 24/7 to address any privacy questions or data requests. You can also review our full Terms & Conditions or visit our FAQ for quick answers.
For adults aged 21 and above only. Please gamble responsibly.